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TOURISM

 
394. Tourism is an important income and employment-generating activity as the Borough contains a wide range of attractions and leisure facilities. The results of recent tourism and visitor surveys have shown a need for continuous improvements to the range and quality of tourist facilities. On Hayling Island and on the mainland proposals will be encouraged for high quality tourist accommodation and facilities and for the extension to existing accommodation and additional ancillary facilities.
 

TO1 DEVELOPMENT AND IMPROVEMENT OF TOURIST ATTRACTIONS AND FACILITIES

 

Planning permission will be granted for the development and improvement of tourist attractions and facilities providing:
(i) it is appropriate in scale, siting, design and layout to its surroundings; and
(ii) it does not adversely affect the character and amenity of the area.
 
395. The following locations on Hayling Island have been identified as being suitable for the development and improvement of tourist attractions and facilities:
  • TO1.1 Creek Road
  • TO1.2 Rails Lane
  • TO1.3 Central Beachlands
  • TO1.4 Mill Rythe Holiday Centre
  • TO1.5 Lakeside Holiday Centre
  • TO1.6 Sinah Warren Holiday Centre
 
396. Tourist facilities are an important attraction so it is important that their range is maintained and increased where possible. Those areas which have been identified on the Proposals Map are considered suitable sites for developing these facilities and where their loss would be of concern. However, this policy does not preclude suitable tourism developments from being permitted elsewhere.
 
397. Hayling Island remains the focus for tourism development and the above locations will be promoted for tourist related development. The Council will bring forward its own proposals for TO1.3 Central Beachlands for a major recreation attraction and a feasibility study has been commissioned to investigate what type of visitor attractions would be commercially viable. Central Beachlands is an accessible location for leisure and recreational facilities where it will form part of the seafront. The redevelopment of part of the existing amusement park combined with upgrading or redevelopment of the existing buildings will also be pursued. Development of Central Beachlands will also enable the creation of a piazza by diverting the existing access road to the west.
 

TO2 PROTECTION OF TOURIST ACCOMMODATION AND FACILITIES

 
Planning permission will not be granted for development which involves the loss of tourist accommodation unless:
(i) the premises are no longer viable as tourist accommodation; or
(ii) alternative replacement tourist accommodation can be provided elsewhere within the Borough.
 
398. Whilst economic and social trends point towards a continuing decline in the traditional longer stay holiday it is accompanied by an increase in short breaks, seasonal holidays, day trips, business travel, visiting friends and relatives and special interest or activity holidays. It is therefore important to maintain and where possible enhance, the quality and range of short stay tourist accommodation such as hotels, guest houses, holiday centres, self-catering accommodation and in some cases, caravans. Part of this process is to protect that accommodation from avoidable loss as there also continues to be pressure for the redevelopment of holiday accommodation on Hayling Island for other uses, primarily residential. The Council will expect applicants to submit a financial statement of all relevant costs where a case is being made that tourist accommodation affected is no longer viable. It will also be necessary to produce evidence of marketing of the premises for a period of at least six months to show that it has been impossible to sell the premises as a viable concern.
 

TO3 TOURING CARAVAN AND CAMPING SITES

 
Development involving the provision or expansion of touring caravan and camping sites will be permitted providing:
(i) They are located on the mainland excluding open coastal areas.
(ii) They are for touring caravans and tents only, and do not include permanent chalets or caravans.
(iii) They are associated with appropriate existing development such as a farm or recreational or tourist activity.
 
399. There are over 700 touring camping and caravan pitches in the Borough, all of them on four large sites on Hayling Island. It is therefore mainly for reasons of sufficient provision, countryside protection and traffic control, that only the non-coastal section of the mainland is considered suitable for further touring caravan and camping sites. The open coastal areas are defined on the Proposals Map in relation to Policy C3.
 

TO4 CONTROL OF STATIC HOLIDAY CARAVAN DEVELOPMENT

 
Development involving the provision, continued location or improvement of static holiday caravan sites will only be permitted where:
(i) the development would have a close physical relationship to existing caravan sites;
(ii) the caravan is to be used for holiday purposes only and has a limited period of occupancy;
(iii) the site is, or can be, adequately screened from outside view; and
(iv) it would not result in an over-intensive use of the site.
 
400. All licensed static holiday caravan sites in the Borough are on Hayling Island and range from small back gardens of houses to large well equipped sites with over 100 caravans. About half such caravans are on sites between Creek Road and Itchenor Road at Eastoke. The policy allows for modest expansion, provision or retention where appropriate.
 

TO5 STATIC HOLIDAY CARAVAN DEVELOPMENT IN THE EASTOKE AREA

 
Within the area shown on the Proposals Map, development will only be permitted for static holiday caravans or other tourist development. Any caravans must be for holiday purposes and have a limited period of occupancy.
 
401. Almost all the land in this area is occupied by static holiday caravans. In order to sustain a focus of provision for this particular type of holiday accommodation and to minimise the amenity conflicts which can arise where holiday caravans and permanent dwelling houses are closely inter-mixed, this area is considered to be only suitable for static holiday caravans. Most of this area also has poor road infrastructure. The majority of that area to the north of Eastoke Avenue is also part of the Chichester Harbour AONB and borders the Chichester Harbour SSSI. If an alternative use of the area were proposed a replacement form of tourist development would be preferable, in order to compensate and enhance the tourism industry, taking into account the above constraints.
 

TO6 DEVELOPMENT AND IMPROVEMENT OF TOURIST ACCOMMODATION AND ANCILLARY FACILITIES

 
Planning permission will be granted for the improvement of existing and the provision of new tourist accommodation including hotels, hotels with conference facilities and changes of use for the provision of bed and breakfast accommodation providing:
(i) in terms of its scale, siting, design and layout it does not adversely affect the character and amenity of the area or an existing building; and
(ii) in the case of a hotel or hotel with conference facilities, a sequential study is undertaken such that suitable town centre sites are considered first, followed by edge-of-centre sites, district and local centres, and only then out-of-centre sites in locations that are accessible by a choice of means of transport.
 
402. Proposals for the provision of an improved range and quality of tourist accommodation within the urban areas and in the countryside will be encouraged subject to the criteria set out in the above policy. Within the urban areas on the mainland and on Hayling Island proposals will be encouraged for the provision of high quality tourist accommodation and this would include extensions to existing accommodation and additional ancillary facilities, provided they do not conflict with other policies in this Plan.
 
403. For proposals in the countryside, encouragement will be given to the re-use and replacement of rural buildings for quality tourist accommodation and for extensions to existing accommodation to provide additional ancillary facilities subject to the provisions of Policy C1. New building in the countryside for tourist accommodation, including the provision of facilities that are ancillary to an existing tourism use will be encouraged providing a demonstrable case for development in the countryside is made. Such proposals will need to demonstrate a high quality of design, appropriate siting of buildings and landscaping in accordance with other policies in this Plan.
 
404. There is also demand for bed and breakfast accommodation which is useful for those visitors wanting short-stay holidays at various times of the year. Where the impact of granting planning permission for bed and breakfast accommodation is uncertain with regard to the amenities of adjoining residences the Council may only grant planning permission for a temporary period usually 12 months so as to monitor the situation. Where the impact of the development is considered to be acceptable then the Council will grant permanent permission following an application to renew the temporary permission. Proposals will need to be appropriate in scale to their surroundings and shall not adversely affect the character and amenity of the area.