MAJOR DEVELOPMENT AREA WEST OF WATERLOOVILLE

All policies are superseded by policies from the Core Strategy

 
260. The Hampshire County Structure Plan 1996-2011 (Review) makes provision for a Major Development Area (MDA) to the West of Waterlooville as one of four MDAs in the County. The Structure Plan indicates that this new community should help to meet the development needs of south-east Hampshire and support the continued economic regeneration and associated environmental improvements in Portsmouth, Havant and the surrounding area.
 
261. The majority of this development area is within Winchester District but a small part is within Havant Borough. Winchester City Council and Havant Borough Council are therefore working in partnership to plan for the new community. The Winchester District Local Plan Review 2001-2011 sets out the basic policy framework to guide the detailed planning of the MDA. This sets out key policy requirements relating to all the default.aspxects of the development including land uses, environment, transport and other physical and social infrastructure. This policy framework is complemented by the proposals in the HBDWLP for that part of the MDA lying within Havant Borough and for Waterlooville Town Centre on which the MDA will focus.
 
262. A comprehensive Masterplan for the whole development area is being prepared jointly by Winchester City Council and Havant Borough Council. Development will not be permitted until the Masterplan has been preparation and adopted. In addition, Hampshire County Council, Havant Borough Council and Winchester City Council have commissioned the preparation of an Urban Design Framework for Waterlooville Town Centre. Havant Borough Council adopted the Urban Design Framework as Supplementary Planning Guidance in October 2004. The Design Framework considers the main design issues associated with changes in and around the town centre over the next 10 -15 years including the proper integration of the town centre with the MDA. (Reference should also be made to the relevant proposals in the Waterlooville Town Centre section of this Plan).
 

MDA 1 LAND WEST OF LONDON ROAD (PLANT FARM)

 
Development will be permitted on land at Plant Farm, west of London Road, provided it is in accordance with an approved comprehensive Masterplan for the MDA. It is identified as an area that is capable of providing access to the MDA and a broad tranche of open space across the centre of the site, broadly corresponding with its highest point, extending between London Road and the Borough boundary linking with other open uses beyond. A new cemetery is proposed within this open space. The land to its north and south are considered suitable for housing use.
 
263. This site is close to the London Road transport corridor, Waterlooville Town Centre and Purbrook Local Centre, and represents a highly sustainable location for development. The land has a high central part and this crest should be kept open to form a geographical and topographical divide in the MDA between Purbrook and Waterlooville centres.
 
264. In accordance with Policy CS4 a site has been identified on the high part of the land for a new cemetery as part of the preparation of the detailed Masterplan for the MDA.
 

MDA 2 LAND AT OLD PARK FARM, WATERLOOVILLE

 
Development will be permitted on land at Old Park Farm, provided it is in accordance with an approved comprehensive Masterplan for the MDA. It is identified as an area suitable for mixed use development while providing a northern access into the MDA, traffic calming on Hambledon Road and some housing and open space.
 
265. This is a narrow strip of open land to the south of Hambledon Road and west of Brambles Farm Industrial Estate whose future needs to be considered comprehensively together with other land in the MDA lying to the south in Winchester District.
 

MDA 3 LAND WEST OF LONDON ROAD (PURBROOK HEATH)

 
Development will be permitted on land at Purbrook Heath, west of London Road provided it is in accordance with an approved comprehensive Masterplan for MDA. It is identified as an area for meeting informal recreational needs, and for the provision of a southern access to the MDA, from, or in the close vicinity of, the Ladybridge Road roundabout.
 
266. This area of land lies to the west of London Road and predominantly to the south of Purbrook Heath Road. The land will remain largely open and be protected as countryside under Policy C1. Part of the land has a SINC designation and will be subject to provisions of Policy NC4, while a further part is within the St John's Conservation Area, which will be safeguarded in accordance with Policy HE1.
 
267. Proposals will thus be expected to retain the generally open character and appearance and will need to be considered comprehensively with other land allocations in the adjoining part of the MDA within Winchester District. In particular, the MDA Masterplan proposes a southern access to the MDA in the vicinity of the Ladybridge Road roundabout, as part of its first phase of development. The policy therefore identifies these broad land use components of the MDA's development.
 

MDA4 TRANSPORT MATTERS RELATING TO THE MDA

 
In association with the proposed Major Development Area West of Waterlooville, transport infrastructure both on and off site must be provided or appropriately secured and the necessary land safeguarded from other development, in order to adequately provide for the travel needs of the new community. The infrastructure includes the completion of appropriate access routes from the development to the adjacent transport network for public, commercial and private transport, cycling and walking.
 
Transport provision should:
(i) encourage greater use of public transport, walking and cycling and in particular integrate with the A3 bus priority corridor proposals;
(ii) provide good access for these modes within the site and to Waterlooville town centre, local employment areas, leisure facilities and schools;
(iii) minimise the impact of traffic from the development on sensitive roads and residential areas; and
(iv) provide parking in accordance with the adopted standards.
 
268. Innovative transport solutions will be critical to the success of the development area, its relationship to Waterlooville and its acceptance by the local community. Development proposals should be aimed at minimising the transport impact on the existing road network, if possible seeking to alleviate congestion on the A3 corridor, and to improve transport choice by ensuring the new community has good pedestrian, cycling and public transport access to Waterlooville Town Centre.
 
269. Careful consideration has been given to how access to the new community can best contribute to these objectives and a number of potential means of access have been identified, as shown on the Proposals Map. Further transport studies and assessments will be required before a final decision is taken. However, the potential choice of access has been influenced by the desire to avoid loading excessive additional traffic onto the A3 corridor, particularly through Purbrook. The proposed southern access point is particularly sensitive, since the alignment of a new road to the west of Purbrook is likely to have an impact on nature conservation interests and may affect the tranquil setting of the Rowans Hospice.
 
270. The location of the new community immediately adjacent to Waterlooville Town Centre offers substantial opportunities to encourage walking, cycling and public transport. The Masterplan for the new community development will promote a development design and layout that maximises travel choice by these modes.
 
271. The South Hampshire Rapid Transit proposals are integral to the local transport strategy for the Waterlooville area. The A3 bus priority corridor proposals are already being implemented and improvements along the corridor are being phased over the next few years. A new bus priority link through the development area should be secured to ensure an integrated transport system for the whole area.
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Havant Borough Council, Civic Centre Road, Havant, Hampshire PO9 2AX